Our images tell the human story of curiosity and connections.
Photography is a core brand element and will be used throughout the touch point landscape.
Aerial photography
Cint uses aerial photography as a core visual element of our brand identity.
This style of imagery helps communicate the scale, reach, and human-centered nature of our platform in a way that’s visually striking and emotionally resonant.
Aerial imagery is more than just a visual choice—it reflects the heart of what Cint does:
Why aerial photography?
- Sense of wonder and scale
Wide, sweeping perspectives evoke a feeling of awe and speak to the vast scope of our platform and its capabilities. - Everything in view
Aerial shots offer clarity and completeness, aligning with our values of transparency and global reach. - A new perspective
These visuals allow us to show the world from a vantage point people don’t often see—symbolizing Cint’s unique approach to understanding people at scale.
Types of aerial photography we use
We use two distinct types of aerial photography, each supporting a specific message about Cint’s value:
1. Crowds and audiences
Images showing large groups of people from above emphasize the vast reach and scalability of our platform—millions of real people, all actively contributing insights by answering survey questions.
Usage Notes
- Choose images that feel authentic and diverse.
- Avoid overly staged or artificial crowd shots.
- Ensure the sense of motion or human interaction is present, not static.
Suggested Keywords for Crowds & Scale
- Aerial view of crowd
- Top-down people gathering
- Large group from above
- City street crowd aerial
- Drone shot of public space
2. Focused aerial shots of individuals
aerial imagery that captures a single person or a small group within a larger context represents our ability to find and connect with unique, specific individuals—wherever they are in the world.
Usage Notes
- These images should convey individuality within scale.
- Use strong contrast or composition to highlight the subject.
- The surrounding environment should feel natural and grounded, not abstract or overly processed.
Individuals & Uniqueness
- Single person aerial view
- Top-down lone figure
- Minimalist human drone shot
- Isolated subject from above
Stylistic guidelines
Apex angle only: Use exclusively top-down (apex) aerial images to maintain visual consistency and reinforce our unique perspective. Avoid angled or oblique aerial shots.
Color Tone: Prefer natural lighting with balanced, true-to-life color palettes. Avoid heavy filters or dramatic edits.
Composition: Use strong visual framing to guide the viewer’s eye, with intentional negative space where appropriate.
Consistency: Maintain a cohesive look across all imagery to reinforce brand recognition.
Authenticity: All images should feel real and relatable—not overly polished or corporate.
Curiosity moments
Curiosity Moments are partnered with aerial photography and, when interacted with in a digital space, they reveal an underlying question and data results that provide an answer and sense of wonderment.
Why Curiosity moments?
- Curiosity is contagious!
- Hooks us in
- Plays to the human element
Hero portals
Overview
In contrast to aerial photography, hero portals focus on real individuals—the people our platform reaches. These images spotlight humanity, individuality, and the emotional impact of connection.
Purpose
Hero portal images are designed to inspire and motivate, capturing genuine moments of wonder, adventure, or curiosity.
Stylistic guidelines
- Emphasize authentic emotion and natural body language
- Capture a sense of awe, discovery, or reflection
- Use realistic, grounded environments—no overly staged or studio settings
- Avoid forced expressions, cliché poses, or stocky tropes
- Images should be cropped in an oblong oval shape, similar to an airplane window, to visually reinforce the idea of perspective and exploration
Tone and feel
- Uplifting, honest, and human
- Evoke emotion without feeling performative
- Should feel like a moment, not a model shoot
Suggested keywords
- Authentic emotion
- Human connection
- Sense of adventure
- Inspiring portrait
- Moment of wonder
- Exploration spirit
- Curiosity in action
- Discovery moment
- Candid portrait
- Hobby and passion
